New Look partners with Thames Technology to produce the first dual Metalprint gift card

Thames Technology is pleased to announce that it has worked in partnership with fashion retailer New Look to produce a stunning metal-look gift card and carrier set made from environmentally friendly paperboard.

Produced in time for Mother’s Day, the attractive gift card design includes a mirror-like surface which adds a luxurious feel to the product designed to ‘wow’ customers in order to boost gift card sales in the run up to this popular gifting event.

In addition to its premium appearance, the product also offers the environmental benefits of a recyclable card which does not require foil blocking.

The material used to make both card and carrier has been responsibly manufactured by Holmen Iggesund, one of the world's most environmentally friendly papermills which is certified to ISO14001 environmental management standards and ISO9001 quality management standards and powered by bio energy so that no fossil fuel is used.

Craig Padley, Retail Sales Director at Thames Technology, said:

“Here at Thames Technology, we’ve been working hard over the years to provide our customers with more sustainable alternatives to traditional plastic cards without compromising on quality and customer impact.

“Both our coated and uncoated board options offer rigidity and thickness which is comparable to PVC cards, providing a premium look and feel. This exciting project demonstrates how an eco-friendly material can offer an enhanced design while still fitting in with our strategy to provide the greenest, and most sustainable products on the market.”